‘I have written a blasphemous book’, said Melville when his novel was first published in 1851, ‘and I feel as spotless as the lamb’. Deeply subversive, in almost every way imaginable, Moby-Dick is a virtual, alternative bible – and as such, ripe for reinterpretation in this new world of new media. Out of Dominion was born its bastard child – or perhaps its immaculate conception – the Moby-Dick Big Read: an online version of Melville’s magisterial tome: each of its 135 chapters read out aloud, by a mixture of the celebrated and the unknown, to be broadcast online, one new chapter each day, in a sequence of 135 downloads, publicly and freely accessible.